clients

  One of my favourite quotes by Steve Martin is 'be so good they can't ignore you'. I expect we all aim for this in our work. However, as there are growing numbers of entrepreneurs and small businesses (there is a lot of choice out there!) I'm always thinking about what else will make offers and services even more irresistible to potential clients. Irresistible offers will help you... ~ Stand out from the crowd. Rather than being bland you'll be known for something special ~  Increase the likelihood of referrals as your offer will be remembered mo[...]